Jonathan Weinert a member of the Content Marketing team within the global B2B MarCom organization at Signify. Since 2013, Jonathan has been focused on telling the story of connected lighting and the Internet of Illuminated Things, and how Signify is leading the the industry toward the future of light. Jonathan writes and develops concepts and visual content for case studies, web pages, presentations, videos, blogs, and other communications across the full range of lighting applications. Jonathan served as senior writer for Color Kinetics, the global leader in professional LED lighting, from 2008 through 2013. He is the author of "LED Lighting Explained," an introduction to LED lighting technology and solutions published by Philips, which has sold over 30,000 copies worldwide and has been translated into eight languages. His marketing and educational publications have won several industry awards.