The Future Tech Awards honors Signify’s David Oldenburger

February 06, 2020

User Experience Lead at Philips Hue has been announced as a winner of the Future Tech Awards during CES 2020 in Las Vegas

As legendary Hollywood graphic designer Saul Bass once said, “Design is thinking made visual”. For Bass the process of visualizing thinking resulted in iconic movie posters and title sequences, including GoodFellas, Psycho and The Shining.

For Signify’s David Oldenburger, UX Lead for Philips Hue, the design process results in smart lighting products that transform the home. Actually, we should say “award-winning design process”, as David received a prestigious Bulldog at the Future Tech Awards in the category Future 50.

The awards, presented annually at CES in Las Vegas, recognize outstanding achievement in tech and design.

This win is recognition of the whole Design team, and the impact we’ve had on the Hue ecosystem"

More about the Future 50

The Future 50 is the one and only awards of its kind and ranks the most influential individuals in the industry. Nomination is open to everyone including:

CEOs and Executive Leadership
Young Professionals (under 30 years old)
Content Creators
PR & Communications
Marketing & Advertising
Product managers, designers and engineers

The bulldog symbolizes the importance of tenacity and consistency, especially when it comes to reinventing and moving away from the ordinary. And for the team, it’s design with a purpose, “The Hue user experience is best-in-class, which demonstrates our whole company’s focus on the end customer.”

This is a strong recognition of the impact of Design on Hue, and therefore at Signify!”

This commitment to innovation and experience, via design, is something that isn’t just limited to the designers, as Pierre-Yves Panis, Chief Design Officer at Signify, says “This award is a strong recognition of the impact of design not just on Hue, but on Signify as a whole!”

You can find the complete list of the Future 50 winners on the official website of Future Technology Awards.

About the author:

Darko Monzio Compagnoni

Global Integrated Communications

For further information, please contact:

Head of Corporate Content, Signify
Neil Pattie
Tel: + 31 6 15 08 48 17
Email: neil.pattie@signify.com

About Signify

Signify (Euronext: LIGHT) is the world leader in lighting for professionals and consumers. We proudly bring to market the world’s best lighting brands, from Signify, Philips, Philips Hue, Signify Interact, Philips Dynalite, Color Kinetics and many more. Our advanced products, connected systems and services unlock the extraordinary potential of light for brighter lives and a better world. In 2025, we had sales of EUR 5.8 billion, approximately 27,000 employees, and a presence in over 70 markets. We are in the Dow Jones Sustainability World Index and hold the EcoVadis Platinum rating.

News and updates from Signify can be found in the Newsroom, on LinkedIn and Instagram. Information for investors is located on the Investor Relations page.

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