Jakarta, Indonesia – Philips Lighting (Euronext Amsterdam ticker: LIGHT), a global leader in lighting, announced today its partnership with UNICEF in Indonesia to help light the lives of children in this country. This collaboration reinforces the commitment of Philips Lighting to bring meaningful innovation to improve the lives of people in Indonesia.
The MOU Signing ceremony formalized Philips Lighting’s collaboration with UNICEF and officiated the launch of #TerangiMasaDepan (Bright future) campaign. Philips Lighting will offer consumers special LED packs to encourage them to save energy and money by purchasing LED bulbs. Philips Lighting will contribute IDR 2,000 to UNICEF from each special packet sold. Philips Lighting expects to contribute IDR 1 billion (EUR 66,500) in total. The opportunity for consumers to participate is from August 2016 to January 2017.
In Indonesia, due to the country’s geography, access to education across the far-flung archipelago is still the biggest challenge for the government. Moreover, more than 1.1 million primary and junior secondary school age children and more than 3.6 million upper secondary school age children are unable to continue their education mainly because of economic constraints or child marriage. “As the leader in the lighting industry, we are known for providing innovative lighting technology, and want to leverage this leadership into helping others. We help our customers to save energy and will share some of the sales revenue to support underprivileged children to realize their educational needs,” said Chandra Vaidyanathan, President Director of PT Philips Indonesia, during the signing ceremony.
“One of our biggest concerns in Indonesia is the education of children, as one in four elementary school students do not continue their education to junior secondary school level. UNICEF welcomes the Philips Lighting initiative to help Indonesian children continue their education,” Lauren Rumble, Deputy Representative of UNICEF Indonesia, said. “In supporting the government, UNICEF together with Ministry of Education is going to support children’s education nationwide in the most rural, the most under-served and most isolated region covering Java and Sulawesi.”
As a leading provider of connected lighting products, systems and services and, Philips Lighting has developed energy-saving LED lamps that have a 15-year lifespan and that use up to 90% less energy than conventional incandescent bulbs. Moreover, Philips LED bulbs provide comfortable brightness with reduced glare and no visible flickering. “We offer the right light for everything that can help consumers save energy and spend less, and at the same time also inspire them to help improve the lives of other people in this country,” explained Chandra.
Editors note: For more info on Philips Lighting, visit, Facebook www.facebook.com/PhilipsLightingIndonesia or follow us on Twitter @PhilipsLampu_ID and Instagram PhilipsBerbagiTerang or contact Philips Care 0800-10-LAMPU (52678).
 Kompasiana.com, “Perkembangan Pendidikan di Indonesia”, 18 June 2015
 Survei Sosial Ekonomi Nasional, 2014
 Educational Data and Statistics in Brief, 2013/2014, MoEC