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    Philips Hue adds brightest bulb to its extensive family of smart lights and accessories

    June 16, 2020


    Also introduces enhanced Lightstrip and Hue Bloom table lamp, enabling you to bring ambiance and colorful light anywhere in your home


    Somerset, New Jersey – Today, Signify (Euronext: LIGHT), the world leader in lighting, announced it is continuing to expand and enhance its extensive family of smart lights and accessories. You now have even more ways to seamlessly create the perfect ambiance anywhere in your home.


    The new, powerful Philips Hue White A21 bulb (available in late July, MSRP: $19.99) is the brightest bulb in the collection. With 1600 lumen output (equivalent to a traditional 100W bulb), it can fully illuminate a kitchen, garage or any other room. The smart light bulb also offers wireless dimming, so you can easily go from functional to mood lighting with the tap of an app.


    The Bluetooth-enabled Philips Hue Lightstrip Plus gives you colorful, smart light anywhere in your home. Place it along kitchen cabinets and staircases or highlight decorative pieces. You can customize the lightstrip by cutting it to the perfect size or connecting it up to eight Hue Bluetooth-enabled extensions. You can also now reuse trimmed pieces, so you can adapt the lightstrip to your room or décor. The Lightstrip (2-meter base MSRP: $79.99; 1-meter extension: $24.99) will be available at Target starting this week and at additional retailers later this summer.


    The Philips Hue Bloom table lamp (available in late July, MSRP: $69.99) has also gotten a big upgrade. Available in a white finish, it features richer colors, improved white light with an output of up to 500 lumens and a consistent experience with the rest of the Hue range (the color temperature can be tuned from warm white [2000K] to cool daylight [6500K]). With its compact design and the addition of Bluetooth, the Bloom table lamp can be easily moved around within your home. It provides indirect lighting, so you can highlight your décor, paint your walls with millions of colors and bring the right ambiance.


    Only Philips Hue offers a full breadth of indoor and outdoor smart lights and accessories that work seamlessly together. For more information, visit

    About Signify


    Signify (Euronext: LIGHT) is the world leader in lighting for professionals and consumers and lighting for the Internet of Things. Our Philips products, Interact connected lighting systems and data-enabled services, deliver business value and transform life in homes, buildings and public spaces. In 2022, we had sales of EUR 7.5 billion, approximately 35,000 employees and a presence in over 70 countries. We unlock the extraordinary potential of light for brighter lives and a better world. We achieved carbon neutrality in our operations in 2020, have been in the Dow Jones Sustainability World Index since our IPO for six consecutive years and were named Industry Leader in 2017, 2018 and 2019. News from Signify is located at the Newsroom, Twitter, LinkedIn and Instagram. Information for investors can be found on the Investor Relations page.

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