Philips strengthens its lighting portfolio in Egypt to deliver greater customer choice through LED lighting Latest Innovations


    Offering energy savings of up to 90%  

    October 21, 2011 

    This month Philips further expands its Lighting portfolio with a selection of new LED solutions designed for both professional and consumer markets. Amongst the new solutions is a selection of consumer bulbs, indoor and outdoor luminaires


    Cairo, LED is a new and cutting-edge lighting solution that offers countless possibilities and advantages in terms of applicability and energy saving compared to traditional lighting technologies.

    At Philips we take pride in launching the most innovative technology in the world. Philips LED Light solutions offer consumer and professional significant energy savings and high quality lighting experience.

    According to Tamer Abol Ghar, General Manager Philips Lighting East Africa, “we seek to improve the quality of people’s lives through focusing on their health and well-being, Philips continue to introduce further innovations exceeding customers’ expectations, and promising most efficient products to a greener future.

    The new LED Light bulbs range delivers a dimmable glow effect for a welcoming, warm atmosphere, making it ideal for general lighting applications in the hospitality industry requiring heightened customer comfort, such as restaurants, bars, washrooms and lobbies. Its unique design radiates warm light in all directions, making it a true alternative to the incandescent lamp with minimized maintenance costs and extended lifetime of LED light bulbs.

    LED’s are providing an ever increasing range of solutions for Lighting Designers with predictions that by 2020, 70% of all lighting sold will be LED based. Alongside is a rapid change in the performance of the technology which is increasing at a rate never before witnessed by the lighting industry.


    Philips consumer LED Lamps are now available in the Egyptian market at local hyper markets as well as lighting and electrician shops. For more information on our products visit:


    For Philips online Applications visit:

    For further information, please contact:

    Mariam Fahmy

    Marcom Officer

    Philips Lighting Egypt

    Tel: + 202 01011575177


    About Royal Philips Electronics:


    Royal Philips Electronics of the Netherlands (NYSE: PHG, AEX: PHI) is a diversified health and well-being company, focused on improving people’s lives through timely innovations. As a world leader in healthcare, lifestyle and lighting, Philips integrates technologies and design into people-centric solutions, based on fundamental customer insights and the brand promise of “sense and simplicity.” Headquartered in the Netherlands, Philips employs over 120,000 employees with sales and services in more than 100 countries worldwide. With sales of EUR 22.3 billion in 2010, the company is a market leader in cardiac care, acute care and home healthcare, energy efficient lighting solutions and new lighting applications, as well as lifestyle products for personal well-being and pleasure with strong leadership positions in male shaving and grooming, portable entertainment and oral healthcare. News from Philips is located at