Philips brings energy-saving LED lighting solutions into homes with two new affordable LED bulb ranges

August 22, 2012

MyAmbiance and myVision range of Philips LED light bulbs save up to 80 per cent energy¹ and can be used in existing light sockets

Sydney, Australia – Philips Lighting today announced the next generation of its Light Emitting Diode (LED) portfolio with the launch of the Philips LED myAmbiance and Philips LED myVision range of light bulbs for the home segment in Australia.

The new LED bulbs offer significant energy savings of up to 80 percent compared to traditional soft-tone or halogen bulbs, giving Australians the potential to reduce their home energy bills.

The new ranges will fit into most existing lamp sockets and light fittings and can also be used for a range of lighting applications in homes, such as chandeliers and table lamps. The premium myAmbiance range lasts up to 25,000 hours and the entry-level myVision range up to 15,000 hours. These mercury-free light bulbs are ideal for home environments as they provide premium ambiance and great comfort without glare or UV emission.

“This new range truly brings affordable LED into the home and at the same time gives consumers potential savings in home energy bills, as well as greater energy efficiency. As Philips continues to develop even more affordable lighting technology, we hope to offer home owners more innovative lighting solutions that beautify, inspire and personalise their living environments,” said Michael Downie, General Manager of Philips Lighting Australia.

¹Compared to traditional soft-tone or halogen bulbs

Philips LED myAmbiance Spot

Philips LED myAmbiance Spots allow home owners to accentuate areas of the room to create dramatic or subtle effects that meet their styles. The state-of-the-art LED spots use ‘warm white’ light to highlight objects, bringing out the best in home prized possessions. Each LED light bulb has a focused beam angle highlighted in the packaging.

Philips LED myAmbiance
MR 16 Spot

The Philips LED myAmbiance Spots are available in three wattage variations: the low voltage 4W (watt) MR16 with a light output similar to a 20W (watt) MR16 LV halogen bulb, the low voltage 6.5W MR16 with a light output similar to a 35W MR16 LV halogen bulb, and the mains voltage 5W GU10 with a light output similar to a 50W GU10 halogen bulb.

Philips LED myAmbiance
GU 10 Spot

Philips LED myAmbiance Candle

The Philips LED myAmbiance Candle bulb is an ideal solution for chandeliers, producing a glare-free and comfortable effect that is easy on the eyes. Available in a warm-white light with a small Edison screw base, this lamp has a power consumption level of 4W, but emits a light output similar to a standard 25W incandescent candle bulb. In addition to the energy savings, the bulb has a lifetime of 20,000 hours.

Philips LED myVision

The Philips LED myVision range provides optimal and comfortable lighting that is easy on the eyes, perfect for everyday activities and tasks. Each bulb has been designed to provide superior light quality, whilst allowing home owners to enjoy up to 80 percent savings in energy (compared to a halogen soft-tone bulb). The bulbs also have a lifetime of up to 15,000 hours, which can minimise the need for frequent replacement.

Now more affordable to home owners, these bulbs are designed to resemble a traditional frosted light bulb, and fit easily into existing Edison screw or bayonet cap sockets, enabling an easy transition to using LED lighting alternatives.

The Philips LED myVision range is available in ‘warm white’ and ‘cool daylight’ light colours. The ‘warm white’ range is available in a choice of two different wattage variations with power consumption levels of 6W and 9.5W, emitting light output similar to standard 40W and 60W incandescent bulbs respectively. For the ‘cool daylight’ range, the LED light bulbs are available in a choice of two different wattage variations. At power consumption levels of 6W and 9W, the LED light bulbs emit light output similar to standard 40W and 60W incandescent bulbs respectively.

“Lighting makes up a significant component of household electricity costs. This makes the Philips LED light bulb range an attractive solution for home-owners looking to make the switch to an energy saving alternative for their lighting needs. Not only are LED light bulbs energy saving, they also are a longer lasting alternative to traditional incandescent and halogen bulbs,” said Michael Downie.

Philips LED myVision Bulbs	6W (40W replacement) 15,000 hour lifetime Warm white Bayonet or Edison screw capbase	$14.99rrp Available from Aug-Sep
	6W (40W replacement) 15,000 hour lifetime Cool daylight Edison screw capbase	$14.99rrp Available from Aug-Sep
	9.5W (60W replacement) 15,000 hour lifetime Warm white Bayonet or Edison screw capbase	$19.99rrp Available from Aug-Sep
	9.5W (60W replacement) 15,000 hour lifetime Cool daylight Edison screw capbase	$19.99rrp Available from Aug-Sep
Philips LED myAmbiance Candle	4W (25W replacement) 20,000 hour lifetime Warm white Small Edison screw capbase	$19.99rrp Available from October
Philips LED myAmbiance MR16 Spot	4 (20W replacement) 25,000 hour lifetime Warm white 24 Degree beam angle GU 5.3 capbase	$21.99rrp Available from September
	6.5W (35W replacement) 25,000 hour lifetime Warm white 36 Degree beam angle GU 5.3 capbase	$27.99rrp Available from September
Philips LED myAmbiance Spot GU10	5W (50W replacement) 25,000 hour lifetime Warm white 36 Degree beam angle GU10 capbase	$28.99rrp Available from October

The new Philips LED myVision and myAmbiance ranges are available in Masters stores and selected Bunnings and Target outlets nationally.

About Royal Philips Electronics

Royal Philips Electronics (NYSE: PHG, AEX: PHI) is a diversified health and well-being company, focused on improving people’s lives through meaningful innovation in the areas of Healthcare, Consumer Lifestyle and Lighting. Headquartered in the Netherlands, Philips posted 2011 sales of EUR 22.6 billion and employs approximately 122,000 employees with sales and services in more than 100 countries. The company is a leader in cardiac care, acute care and home healthcare, energy efficient lighting solutions and new lighting applications, as well as male shaving and grooming, home and portable entertainment and oral healthcare. News from Philips is located at www.philips.com/newscenter